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Frequently asked questions -  Website Updated 09/25/2023

How much does a website cost?

Entry-level B2B & B2C website design & development packages start at $3,700.

What's included in Entry-level website design packages?

Entry-level website design packages include an in-depth design consultation with our lead developer & lead SEO, initial SEO setup, 1 month SEO free ($1,000 value), social media integration, 2 free quality backlinks ($2,000 value), number of pages depending on contract, smooth user experience, security layer (SSL), mobile version, & branded invoicing.

How often should my website be updated?

Often! Look at the date at the top of this page. We manually adjust the date every time updates are made to our site. News related to your industry, updating business information, hours of operation, reviews, blogs, social media connected to your site, & services are just a few of the items Google recommends updating regularly for the best user experience & search results ranking.

How much does a logo cost?

Entry-level B2B & B2C logo design packages start at $450.

What's included in Entry-level logo design packages?

Monthly Entry-level logo design packages include an in-depth design consultation with our lead designer, colored sketches, revisions depending on contract, all files for web & print, free advertising on our site ($500 value), branding key, & release of ownership for you to copyright should you choose to do so, & branded invoicing. 

Is my logo protected by law?

Yes & No. Your logo belongs to you, however, you must submit your digital branding files to the United States Patent Office for trademarking or copywriting or hire a branding lawyer to be covered by law. We have lawyers in our network who specialize in branding if you need a referral. 

What happens if someone uses my logo without my permission?

If someone uses your logo without your permission try to resolve the issue outside of the legal system. If an agreement cannot be reached, you must hire a branding lawyer & pay all fees related to the case. If you hired a licensed & professional graphic design agency such as Zanardo Dezignz, LLC, our branded contract & invoice received upon completion will stand up in court. 

What are backlinks & why are they important?

Backlinks are hyperlinks to an article or website linking to your website. Search engines use backlinks for SEO as a vote of confidence, showing your website is trustworthy. The link must display E-E-A-T for the greatest impact on ranking. Search engines rank on quality links not quantity. Link to LinkedIn Post & Ahrefs free backlink checker.

What is E-E-A-T?

E-E-A-T is defined by Google as Experience, Expertise, Authority, & Trustworthiness. E-E-A-T is what Googlebot's, Google's web crawling bots, look for when deciding which sites to index & rank higher. 

What is the difference between Experience & Expertise in E-E-A-T?

Experience is someone who has been through cancer. Expertise would be an Oncologist who diagnosis, prescribes, & determines the course of action & treatment plan for cancer.

What is SEO?

SEO is defined as search engine optimization. It's how your website ranks against your competitors in search results on search engines like Google, Bing, Yandex, etc.

How do I know If I need SEO?

All businesses can benefit from SEO, even if your business is new or word of mouth. When your business is recommended to someone for your services they will do a web search on you & your company. Your website, Google Business Profile, LinkedIn, & other social media pages should be at the top of their search query. SEO helps all the content on these platforms look professional, be found in search results, rank higher in search results, & keeps your information in the correct order for the best user experience. 

How much does monthly SEO cost?

Entry-level B2B & B2C SEO packages start at $850/monthly.

What's included in monthly Entry-level SEO?

Monthly Entry-level SEO includes website & social media audits by our lead SEO, analytic tracking through Google Search Console, social media consulting, 2 free quality backlinks ($2,000 value), GBP management, GBP updates, local SEO, Google Review strategies, & itemized branded invoicing on all work. 

What is GBP & why is it important?

GBP is your Google Business Profile. It is critical to the success of local SEO. If a potential client searches for your services near them, it's paramount your information 1. can be found 2. ranks higher than your competitors in search results 3. provides E-E-A-T. 

What is SEM?

SEM is defined as search engine marketing. 

How is SEM & digital marketing different from SEO?

Search engine marketing & digital marketing involves social media posting, paid social media ads, posting updates on Google Business Profile, paid Google Ads, PPC, email marketing, & other paid digital strategies with the intent of driving business to your company through website traffic. 

How much does monthly SEM & digital marketing cost?

Monthly Entry-level B2B & B2C SEM & digital marketing packages start at $1,000/monthly, plus your monthly paid advertising budget.

What's included in monthly Entry-level SEM & digital marketing?

Entry-level SEM & digital marketing includes website & social media audits by our lead SEO, analytic tracking through Google Search Console, paid google ads depending on your budget & contract, 2 free quality backlinks ($2,000 value), social media posting & strategies, paid social media ads depending on your budget & contract, GBP management, GBP updates, local SEO, Google Review strategies, & itemized branded invoicing on all work. 

How often should I post on social media?

We recommend posting twice weekly on at least two platforms for SEM & SEO.


What social media platform is best for my business?

Each platform is different & what works for one business does not work for another. Facebook is great for small & large business networking with an option for 24-hour stories (Realtors & Construction). Instagram is a shorter content platform mainly using high-quality image posts, Reels, & 24-hour stories (Restaurants & Food Blogs). Twitter, now known as X, & the all-new, Threads platform, are both short-form microblogging platforms (Brands & Politicians). LinkedIn is primarily for long-form content revolving around business relationships & networking. LinkedIn is usually the first to appear in search results along with your website (Great for both B2B & B2C). TikTok & Snapchat are short-form video platforms, while YouTube works for both long-form & short video content (Influencers).

What is the X platform & what does 'X' stand for?

X is the new name of Twitter. Live Sunday, July 23, 2023, marking Elon Musk's rebranding & vision for the future. 'X' stands for exploration, similar to SpaceX.

What is Threads?

Threads is the new microblogging content platform owned by Meta Platforms (Mark Zuckerberg), linked to Instagram. Threads went live in early July 2023. Threads focuses on public dialogues, claiming more transparency than the new X Corp. If you delete your Threads app, many have complained about also losing their Instagram account because the two are linked.

Can you guarantee first page ranking on Google?

No. Not organically. Google can't even guarantee first page ranking. 

How does Zanardo Dezignz, LLC stay ranked #1 in local search results?

Prayer, up-to-date knowledge of Bing, Google, & search engine updates, ethical strategies, patience, trial & error, years of experience & expertise, Google Search Console knowledge, optimizing website, page speed, optimizing website images, mobile SEO, local SEO, technical SEO, On-page SEO, Off-page SEO, SEO tools, optimizing GBP, Google Reviews, regular podcasts & magazine interviews, optimized social media platforms, organic backlinks, E-E-A-T, keyword research, posting on social media 2xs per week for over 8 years, optimized social media content, & regular competitor ranking analysis.

Do you offer printing services?

Yes. We work closely with print shops for the best pricing on all your printed marketing & merchandising needs. Business cards, banners, flyers, brochures, vehicle magnets, window static clings, outdoor flags, & more.

What is included in the printed marketing materials?

Branded invoicing, printed marketing materials depending on contract, guaranteed work, fast & reliable turnaround times, & FREE Delivery in the Atlanta area! 

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